“You always have to try and achieve a profit on every sale.” Alasdair from Badger Inks

Alasdair has been trading ink cartridges online since 2009 through eCommerce platforms such as Amazon and eBay and through his own website badgerinks.co.uk. He is based in East Sussex with a small team around him. Alasdair has recently started a bricks and mortar business alongside his thriving online business selling brands such as Canon, Epson and Lexmark.

Hi everyone, Alasdair from Badger Inks shares his incredible journey on SellingOnlineToday! Download Link

badger inks

Some thoughts from the interview

“We started in 2009 selling ink cartridges, a very competitive market of course but the one thing people are always going to need is more ink and therefore we felt that there was an opportunity there that if we could bring a better service we could get a portion of the market.”

“We started with 2 lines of ink cartridges and we are now selling 100s if not 1000s of ink cartridges.”

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“You have to put in the maximum amount of effort, and if you do that you will split some return. It’s going to be a lot of hard work but it will be rewarding so you have to keep doing it.” Michael from Kenco Spares

Michael is a Northern Irish trade man that runs Kenco Spares and been operating since 1960 and since then started an eCommerce business in 2002 selling on multi-channel platforms such as eBay and Amazon. As well as having an online eCommerce store Michael also has a bricks and mortar store also called “Kenco Spares” in Belfast that has everything to do with domestic spare parts for most appliances such as Kenco and Dyson, dish washing machines, dryers etc.

Hi everyone, Michael from Kenco Spares shares his incredible journey on SellingOnlineToday! Download Link

kencospare

Some thoughts from the interview

“As a business we have been operating since 1960. We have had a bricks and mortar store since then.”

“We sell domestic spare parts for most appliances, like your household appliances with your washing machines and dishwashers etc. We have moved into the small household goods like vacuum cleaners and food processors and that kind of thing. We try to do spare parts for everything.”

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“Our revenue last year was $1.07 Million” Ellen from Scuba Choice

Ellen from Scuba Choice sells everything to do with scuba diving and started her eCommerce business in 2011 with her father, she is now running the multi-channel eCommerce business with 8 people on a day to day business all from starting from business from scratch in the garage.

Hi everyone, Ellen from Scuba Choice shares her incredible journey on SellingOnlineToday! Download Link

scuba choice

Some thoughts from the interview

“In 2009 the American economy crashed so my father’s traditional wholesale business wasn’t in the best shape. So we wanted to turn this disadvantage into an advantage of selling stuff online instead of just doing a traditional wholesale. He came to me and asked me to help to start this new venture in 2011. In the beginning we were just starting it from our garage.”

“For those people who are not sure and who are concerned about needing a lot of money to start a business, you can start a business with $1000 or even less than that.”

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“Make sure your deliveries are prompt, customer service is excellent and communication is excellent, customers expect nothing less. If you have a problem deal with it don’t let it fester.” David from Run Active

David from Run Active has 2 aspects to his website, one is for the performance running market and his second eCommerce business expands into the niche market for his other multi channel site Muddy Kit for people that endure the tough muddier events & races. As well as running successful eCommerce websites David also owns bricks and mortar stores which supplies to the casual jogger to cross country.

Hi everyone, David from Run Active shares his incredible journey on SellingOnlineToday! Download Link

reunactive

Some thoughts from the interview

“We have two aspects to our business. We have runactive.co.uk which focuses on performance sports for the running market and we’ve diversified very recently, within the last 12 months, to a very niche site which is a sub-site of run active, which is muddykit.co.uk which focuses on those people that do the ever increasing ever more popular tough mudder events. We felt that on that particular site that there was a need for special products for safety.”

“Overall we focus on online on performance products for running markets.”

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