Andrew runs Engineers Mate with 3 other directors, starting in 2011 the eCommerce business is relatively new, they have 2 branches; one in Dudley and one in Halford, they also have 2 trade counters as well as trading on multi-channel platforms such as eBay, Amazon and their own website. Starting with their first order on 28th August 2012 they planned for the business to be completely online on their website, but then delved into eBay and Amazon to expand their eCommerce dominance.
Some thoughts from the interview
“We started the business, the first order was the 14th of Janurary 2012. We originally set it to be completely online business operating 100% from our website. We then found out what the potential was with eBay and we quickly opened a shop and that grew from strength to strength. We decided to join Amazon in 2014.”
“The potential hasn’t really been reached for us in Amazon but we know the potential is there.”